Saturday, September 17, 2011
10:38 PM Rasika 1 comment
Google Adsense-- The most Attractive way to Earn E-Money
Adsense is one of the most easiest ways to start making money from the internet. With a very basic website about a correct niche and with just average traffic coming to it, you will start to earn money. As you develop the site and bring more traffic to it, an average Adsense monetized website in the right niche can make anything between $500 and $1,000 every month with little work needed. But you need to apply all the techniques properly.
Once you learn the basics and acquire some experience, you can repeat this feat with many niche markets and increase the money you earn from Adsense proportionately. But, as a beginner you have to start at the beginning. As you learn and do more, building effective websites that make more and more money will get easier and easier.
Google AdSense is an ad network that Google has set up to allow Web site owners, bloggers, and others to place ads on their site and make money. Put simply, an ad network is essentially a place that contains ads from companies who are looking to advertise on Web sites. Companies approach ad networks and they ask them to run their ads on sites that are signed up on the ad network. The things that you need to earn money from Google AdSense as follows:
1. Begin with a Web site or a blog.
2. Sign up for a Google AdSense account (it’s free).
3. Prepare an ad unit to be posted on your site.
4. Place your ad unit on your Web site/blog.
5. Populate your Web site/blog with content.
6. Promote your Web site/blog and make money from ad clicks/ad views.
Take note that sometimes it will take a while to get the amount that you dream of. There are people that took 10 months to hit $100 when they first started running AdSense ads on their website or blog, primarily due to that they not having a good understanding of it. It can get frustrating sometimes when you don’t see the numbers rise quickly, but always remind yourself that you have PLENTY OF TIME to work on this! Don’t let your desire to make a lot of money get over your head. Even if it takes you a couple of years to get $100.00, you still a winner and there is plenty of ways and tricks that you will discover along the way and definetly you can become much better that before. Be patient and apply the correct technique and you be on the way to earn up to $1000 per month!
Here is the steps of the important item to start making money using Google Adsense.
1 - Start a Web site or a blog:
If you don’t have your own Web site or blog, then your journey to implementing ads to make money probably feels like an impossible task. Fear not, though. If you’re unsure how to purchase a domain name, a hosting plan, and put up your own Web site, there are plenty of places out there on the Web where you can simply sign up for a free blog! Blogger or WordPress is highly recommended. Both sites have great guides for walking you through sign-up and quickly choosing a look to get you off-and-running quickly. Again, it’s completely free to sign up for a Blogger or WordPress blog, so right now there is nothing to lose.
2 - Sign up for a Google AdSense account:
Signing up for AdSense isn’t difficult, but it does involve a process. If you already have a Gmail account, things will be much easier. The process doesn’t take long. After signing in you will asked to setup the ads that you want to display in your Web sites or Blog. Remember that you need to have a running website or blog first before you can display the ads.
3 - Prepare an ad unit to be posted on your site or blog:
Referring to Google’s very own help section will allow you to make fast work of this. When doing this step, take into consideration the types of content that are most related to the content of your site. You can filter out specific categories of content not related to your site, thus eliminating pointless ads from being shown to your users! Remember, no clicks for you means no clicks for them (Google). They make money when you make money, so it’s in their best interests to display the most relevant ads to your site. Lastly, you can create as many ad units as you’d like, but only 3 will display on any one page, so take that into consideration.
4 - Place your ad unit on your Web site or blog:
Once you follow all the steps above, you will have an ad unit ready to be placed on your website or blog. Where you place it is up to you, but there are people out there who swear by particular placements. Each individual have their own unique success with placements, though mostly claimed that running it on the right side of the page works best for them. If you would like, you could just stick with what Google recommends for your type of site by using their ad location best practices optimizer.
5 - Populate your Web site or blog with content:
The easiest and most fun of the steps, this is where you fill your site with whatever content you want! If you run a photo blog, post photos. If you run a journalism site, post articles. If you run a game site, post links to games. Whatever you do, definitely get text on your page that’s related to the topic of your site. If you run a photo blog and only post photos, Google isn’t going to have a freaking’ clue as to what types of ads to run for you. Their spider understands text, not images. So, if you have a picture of a red flower, make sure you get the words “Red flower” on the page!
6 - Promote your Web site or blog and make money from ad clicks/ad views:
Promotion is incredibly important, because you can’t obtain ad clicks or page views if you don’t have visitors! Create a Facebook page, a Twitter account, and let the people out there go to your website or blog. These are very popular social networks that will allow like-minded people to find you much quicker than if you simply create a site, post to the site, and leave it at that
The things listed below are the item that you need to avoid while you running Adsense on your website:
1. Don’t click on your own ads.
2. Don’t include any prohibited site content (drugs, alcohol, and adult material)
3. Don’t modify the AdSense code.
4. Do follow the Webmaster Quality Guidelines.
5. Do provide a good user experience.
6. Don’t try to cheat.
Saturday, September 10, 2011
7:37 AM Rasika 2 comments
Search Engine Positioning Mistakes
When it comes to search engine optimization, there are some common mistakes that we can see people making again and again. Here I include a list of the 11 most common mistakes that I see people making. By avoiding these mistakes, you can avoid a lot of anguish and frustration in the long run.
1) Optimizing your site for the wrong keywords
The first step in any search engine optimization campaign is to choose the keywords for which you should optimize your site. If you initially choose the wrong keywords, all the time and effort that you devote in trying to get your site a high ranking will go down the drain. If you choose keywords which no one searches for, or if you choose keywords which won't bring in targeted traffic to your site, what good will the top rankings do?
In order to learn how you can choose the correct keywords for which you should optimize your site,
2) Putting too many keywords in the Meta Keywords tag
I often see sites which have hundreds of keywords listed in the Meta Keywords tag, in the hope that by listing the keywords in the Meta Keywords tag, they will be able to get a high ranking for those keywords. Nothing could be further from the truth. Contrary to popular opinion, the Meta Keywords tag has almost completely lost its importance as far as search engine positioning is concerned. Hence, just by listing keywords in the Meta Keywords tag, you will never be able to get a high ranking. To get a high ranking for those keywords, you need to put the keywords in the actual body content of your site.
3) Repeating the same keyword too many times
Another common mistake that people make is to endlessly repeat their target keywords in the body of their pages and in their Meta Keywords tags. Because so many people have used this tactic in the past (and continue to use it), the search engines keep a sharp lookout for this, and may penalize a site which repeats keywords in this fashion. Sure, you do need to repeat the keywords a number of times. But, the way you place the keywords in your pages needs to make grammatical sense. Simply repeating the keywords endlessly no longer works. Furthermore, a particular keyword should ideally not be present more than thrice in your Meta Keywords tag.
4) Creating lots of similar doorway pages
Another myth prevalent among people is that since the algorithm of each search engine is different, they need to create different pages for different search engines. While this is great in theory, it is counter-productive in practice. If you use this tactic, you will soon end up with hundreds of pages, which can quickly become an administrative nightmare. Also, just imagine the amount of time you will need to spend constantly updating the pages in response to the changes that the search engines make to their algorithms. Furthermore, although the pages are meant for different engines, they will actually end up being pretty similar to each other. The search engines are often able to detect when a site has created such similar pages, and may penalize or even ban this site from their index. Hence, instead of creating different pages for different search engines, create one page which is optimized for one keyword for all the search engines. In order to learn how to create such pages,
5) Using Hidden Text
Hidden text is text with the same color as the background color of your page. For example, if the background color of your page is white and you have added some white text to that page, that is considered as hidden text. Many webmasters, in order to get high rankings in the search engines, try to make their pages as keyword rich as possible. However, there is a limit to the number of keywords you can repeat in a page without making it sound odd to your human visitors. Thus, in order to ensure that the human visitors to a page don't perceive the text to be odd, but that the page is still keyword rich, many webmasters add text (containing the keywords) with the same color as the background color. This ensures that while the search engines can see the keywords, the human visitors cannot. The search engines have long since caught up with this technique, and ignore or penalize the pages which contain such text. They may also penalize the entire site if even one of the pages in that site contain such hidden text.
However, the problem with this is that the search engines may often end up penalizing sites which did not intend to use hidden text. For instance, suppose you have a page with a white background and a table in that page with a black background. Further suppose that you have added some white text in that table. This text will, in fact, be visible to your human visitors, i.e. this shouldn't be called hidden text. However, the search engines can interpret this to be hidden text because they may often ignore the fact that the background of the table is black. Hence, in order to ensure that your site is not penalized because of this, you should go through all the pages in your site and see whether you have inadvertently made any such mistake.
6) Creating Pages Containing Only Graphics
The search engines only understand text - they don't understand graphics. Hence, if your site contains lots of graphics but little text, it is unlikely to get a high ranking in the search engines. For improving your rankings, you need to replace the graphics by keyword rich text for the search engine spiders to feed on.
7) Not using the NOFRAMES tag in case your site uses frames
Many search engines don't understand frames. For sites which have used frames, these search engines only consider what is present in the NOFRAMES tag. Yet, many webmasters make the mistake of adding something like this to the NOFRAMES tag: "This site uses frames, but your browser doesn't support them". For the search engines which don't understand frames, this is all the text that they ever get to see in this site, which means that the chances of this site getting a good ranking in these search engines are non-existent. Hence, if your site uses frames, you need to add a lot of keyword rich text to the NOFRAMES tag. For more information on the different issues that arise when you use frames in your site,
8) Using Page Cloaking
Page cloaking is a technique used to deliver different web pages under different circumstances. People generally use page cloaking for two reasons: i) in order to hide the source code of their search engine optimized pages from their competitors and ii) in order to prevent human visitors from having to see a page which looks good to the search engines but does not necessarily look good to humans. The problem with this is that when a site uses cloaking, it prevents the search engines from being able to spider the same page that their users are going to see. And if the search engines can't do this, they can no longer be confident of providing relevant results to their users. Thus, if a search engine discovers that a site has used cloaking, it will probably ban the site forever from their index. Hence, my advice is that you should not even think about using cloaking in your site. For more information on what page cloaking is, how it is implemented, and why you should not use cloaking,
9) Using Automatic Submission Tools
In order to save time, many people use an automatic submission software or service to submit their sites to the major search engines. It is true that submitting your site manually to the search engines takes a lot of time and that an automatic submission tool can help you save a lot of time. However, the search engines don't like automatic submission tools and may ignore your pages if you use them. In my opinion, the major search engines are simply too important for you not to spend the time to submit your site manually to them. In order to speed up the process of submitting your site, you can use our free submission tool which allows you to submit your site manually to all the search engines, without having to go to the "ADD URL" pages of the individual engines.
10) Submitting too many pages per day
People often make the mistake of submitting too many pages per day to the search engines. This often results in the search engines simply ignoring many of the pages which have been submitted from that site. Ideally, you should submit no more than 1 page per day to the search engines. While many search engines accept more than 1 page per day from a particular domain, there are some which only accept 1 page per day. Hence, by limiting yourself to a maximum of one page per day, you ensure that you stay within the limits of all the search engines.
11) Devoting too much time to search engine positioning
Yes - I lied. There's another common mistake that people make when it comes to search engine optimization - they spend too much time over it. Sure, search engine placement is the most cost effective way of driving traffic to your site and you do need to spend some time every day learning how the search engines work and in optimizing your site for the search engines. However, you must remember that search engine optimization is a means to an end for you - it's not the end in itself. The end is to increase the sales of your products and services. Hence, apart from trying to improve your site's position in the search engines, you also need to spend time on all the other factors which determine the success or the failure of your web site - the quality of the products and services that you are selling, the quality of your customer service, and so on. You may have excellent rankings in the search engines, but if the quality of your products and services are poor, or if your customer service leaves a lot to be desired, those high rankings aren't going to do much good.
5:38 AM Rasika No comments
10 Successful Strategies to Promote a Site or Blog
1. Generate a good Traffic for the site/blog.
To generate a lot of traffic to your site and gain recognition, you need to promote in as many places as you possibly can. Do not throw all your advertising dollars in only one or two spots. Try to determine or ask the amount of traffic they are generating. Sites generating huge traffic often require higher advertising rates. Be aware; however, that some sites requesting high advertising rates, may not necessarily be generating that much traffic. There are many sites out there that really offer a great deal and do not charge high rates. To generate more traffic find as many free places to advertise as you possibly can
2. Target the Right Market.
Try to find sites that target the type of audience you are marketing to. Example: Someone selling baby products should advertise at baby sites, mommy sites, networks, groups and forums where mommies hang out and visit frequently. Just because you may be a work-at-home mom doesn't mean you have to limit yourself to just advertising at "WAHM" sites. Place your focus mainly where your targeted market will be, but find all similar possibilities to target as well. Example: If you sell educational products to career-minded young people, you would want to focus where young people of this age visit frequently, but you can also search for a few places to network where moms may visit who have teens getting ready to graduate from high school.
3. Visit Mom Sites.
Spend time visiting other sites by moms and see where they are advertising. If they are displaying a banner on their site referring to some directory or networking site this gives you a clue that they may have exchanged links or listed in their directory for free in exchange for displaying their banner. Exchanging links with websites of similar content and products as yours will help with your search engine rankings and once again target your market. While you are visiting other sites by moms, be sure to sign their guest book while you are there. Many guest books allow you to add your website's url.
4. Use the Search Engines.
Use Google and Yahoo and do a search for "Free Advertising", "List your URL", "Add your URL", "Add your Site", "Free Site Promotion", etc. Also include keywords you use for marketing your site. Just be cautious before spending money with any new sites you haven't heard of before. You will probably be surprised at how many sites you find that still offer free advertising.
5. Go Local.
There is a HUGE competition going on all over the internet especially for those who are promoting websites with direct sales. "Local" is gaining popularity...and for a good reason. If I decided to start buying Avon, for example, I would probably prefer to buy from someone locally. Use the search engines to do a search for free classified ads in your city and nearby locations. See if you can find any local networks, groups, forums, portals, directories, etc.
6. Write Articles or E-books.
You don't have to be a professional writer. Just find some great content, some interesting facts, some helpful hints, etc. Your article does not have to be very long at all. To get better results, write more frequent short articles than just a couple of big long ones now and then. Be sure to include your name and website at the end. If you offer a newsletter, promote it as well. After you write your article, submit it to as many places as you possibly can. Give permission to others to use your articles as long as they include your name and website address.
7. Start a Newsletter.
Newsletters are a great way to generate repeat traffic. It reminds your customer or interested visitors about your site when they receive your newsletter. In your newsletter, be sure to encourage your subscribers to forward your newsletter to a friend. Include information about how they can easily subscribe to your newsletter. Offering your subscribers a chance to win a free gift will often help you receive more signups.
8. Add Content.
Content helps get repeat visits to your site. Sites become stale without new content. If you have a site that you can edit, use plenty of good content, especially using keywords that the search engines will pick up particularly targeting your audience that you are marketing too. If you don't have time to do this, there are lots of sites that offer "free content" and "free articles". Just do a search on the search engines to locate them. You can use their content for your site instead of trying to write your own content.
9. Partner with Someone.
Working at home can begin to seem like a long lonesome journey. Find someone you can connect with and trust. Exchange front page links or banners and help each other promote your businesses. You could even add your partner to your signature. For example, under your name and link place: Partner, Andrew - partnersdomain.com. Have your partner do the same for you. Write and promote a newsletter together; manage a networking group together. Partners can encourage each other and make the marketing road a little smoother.
10. Read and Learn.
Marketing is an endless task that must be done to generate sales. The best tip I can give is to read and learn all you can about marketing and sales. You can do this on the internet as well as your local library. Find someone who is successful and get some of their best tips. If possible, set aside at least an hour or two each day promoting your business. Many people make the mistake of thinking they can create a website and traffic will automatically arrive. It just doesn't happen. Behind each successful site is a hard worker who labored away to advertise and promote. You can do it too!
Thursday, September 8, 2011
8:10 AM Rasika 7 comments
What is SEO?
“SEO is money” – This is the most common SEO meaning for internet marketers
If you are a website owner you may have recognize the value of having your site or blog on the top of search engine results. So the SEO has become a very big part of this field to day in the world. SEO definition is stands for “search engine optimization.” It is the method and the technique to improve the visibility of a some ones website.It is the most successful way to getting traffic from the search engines like Google, Yahoo, Ask, Bing & ect
Importance of SEO
If you work with Google AdSense or a advertising program like that you may already know the importance of SEO
The success of a website or a blog depends on how you define SEO, a website without visitors like a Bus without passengers, to attract desired visitors to your website proper integration of SEO is needed. Remember this is the key to achieve visitors to secure the position of the website on search engine results.
Targets of SEO
SEO targets different kinds of search which includes local search, image search, academic search, new search and industry – specific vertical search engines. These areas are targeted to give the website what is called web preference.
More SEO method coming soon. please be patient.
More SEO method coming soon. please be patient.
Saturday, September 3, 2011
12:00 AM Rasika 3 comments
Fresh New Ideas for Posting on a Blog
There is no doubt that blogs are the IN thing today in the online world. Wherever you surf, blogs are sprouting everywhere like mushrooms, whether they are used for personal or business purposes. But for starters, what is a blog anyway? It is a diary where you can post your thoughts or feelings or whatnots, except that it is online and the public can read it. But enough of that. Gone were the days when they were used solely for personal reasons. On the business side, they can be a very useful tool to boost your business, and to keep your customers updated on the products and information you have. But if you are still struggling to catch up on the latest thing these days and you think you are not much of a great writer either, let me give you some useful subjects you can write about to give your customers a lot of reasons to keep coming back to your site.
Okay, so maybe that is basic. After all, your company or business is the reason you put up a blog, right? Write about the products you sell. Give them a bit of the benefits your potential customers might get for buying them, with a link back to your main site to read the entire sales letter. You can also write about updates to your product. Post news about the industry you are in. If you are selling products that help people get better search engine rankings, write about search engine news. Or, if you or your service has been featured on TV, papers, or notable websites, write about it. Do not forget to post seminars or gatherings where you have been invited.
2. History of your business.
Maybe this one has already been in your main website, but who cares? People forget it. They come and go and chances are, when they visit your site, they do not read it. Write about how you began, the reputation and achievements you have earned, and the accolades or awards you received, with a link back your site. That way you will let them know why they should buy from you, and that you are a real person who is building a reputable business. Add some employee’s profile if you have someone working for you, too. If you have nice traffic or site stats, that is also worth mentioning.
3. Customer’s feedback.
When a raving customer emails you about how your product has helped him, share it in your blog. You are giving your visitors a compelling reason to buy from you.
4. Site of the week / month.
Mention a site that does not compete with you but complements to your won. Explain to them why you like it, and why it deserves your accolade.
5. Contests, surveys, trivia, questionnaires.
If you are running a contest, post it in your blog to encourage visitors to join. Get their attention by including the prizes, a bit of the rules, with a link back to your site for more information regarding it. Or put a survey. That could give you information regarding the product you are selling, as to how you could develop it further.
6. Tip of the day.
Write about a new tactic you developed or something you learned and perfected.
So there. Whatever your business is, no doubt there is always something you will definitely want to write about. Give it a try. And it will reward you soon.
So there. Whatever your business is, no doubt there is always something you will definitely want to write about. Give it a try. And it will reward you soon.